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Educating The Wannabe Cord Cutter #CES2019
Parks Associates reported in their December 2018 study that 13% of U.S. households have already fired their traditional pay television providers. FlexVU aims to grow the number of cord-cutting households. As explained by Anselmo Pilla, Senior Director of Marketing of Pixelworks, FlexVU is an ad-hoc consortium of companies with a goal of educating consumers as…
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The Self-Contained IoT Weather Station for Precision Agriculture #CES2018
Understanding and reacting to the weather can be the difference between a profit and loss for a farm or orchard. Arable displayed their solar-powered, self-contained weather station, the Arable Mark, at CES2018, which provides a farmer with an understanding of multiple parameters on their farm and not what is happening at someone else’s weather station.…
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The One-Minute Smart Home #CES2018
Retrofitting a home to become smart without the use of tools and with minimal effort and time is the goal of Switchmate. Switchmate CEO Dean Finnigan demonstrates several of their SimplySmartHome products, including smart light switches, doorbell sensors, and wireless (i.e. no power wires) high definition surveillance cameras at Showstoppers at CES2018. Finnigan was also…
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The Pocket Digestive Analyzer #CES2018
Understanding the impact of diet on health is challenging as it is difficult to easily and regularly quantify the interaction of foods within the digestive system. FoodMarble hopes to change that with its innovative device that detects and analyzes the composition of one’s breath to help individuals and their doctors understand and diagnose issues people…
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Switch the Script to You Deserve #TIS18
“Switch the script…so that you are focused on the customer,” implores Dr. Frank Luntz. Luntz, well-known for his astute political commentary and polling, provides sage marketing advice to the operators at the 2018 Independent Show. He stresses that operators focus on the needs of the customers, instead of focusing on their products. The challenge for…
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The Eye as a Window Into Health and Well-Being #CES2018
Low-cost identification of health issues, whether concussions, developmental issues, or debilitating diseases is a huge challenge, particularly in rural areas where specialists are often not available. Enter Righteye with its solution which includes eye-tracking technology powered by Tobii. At CES2018, RightEye demonstrated its solution, which utilizes machine learning that studies its datasets to help identify…
