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Focus on the Consumer Experience for OTT Success #TIS18
Networks need to focus on the consumer experience and not use B2B language says Bob Gold, CEO of Bob Gold & Associates. This is one of the pearls of wisdom from Gold’s recent survey of industry professionals about streaming media services like Netflix, Hulu and start-up video brands. Gold points out that, with so many…
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Bringing People Together to Build Relationships – #TIS Highlights – Part 2
The Independent Show is about bringing people together to build relationships, according to American Cable Association President and CEO, Matt Polka, filmed at last week’s TIS18 in Anaheim. Polka stresses that the family aspects of the conference make it unique and provides a foundation for business relationships that extend beyond the length of the 4-day…
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OTT Morphing & Providing More Choice – #TIS18 Highlights – Part 1
Over-the-Top video is morphing into an offering that NCTC members are making available through their platforms, providing consumers more choice and convenience, according to Rich Fickle, NCTC president and CEO. In the above video Fickle offers up highlights from the 2018 Independent Show, TIS18. Echoing many of the TIS18 speakers, he suggests that operators need…
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Continual Broadband Investment Is Necessary – #TIS17
“You have to keep reinvesting in your network to assure performance,” says Bryan Lynch, Senior Vice President of Cable for Schurz Communications. For Schurz Communications, this has meant four major upgrades to their network in its 50+-year existence with the latest iteration being fiber-to-the-home (FTTH). Lynch points out that the investment has been substantial. He…
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Feeding Indianapolis at #TIS17
The Christians in Communications (CIC) organized event at Gleaners Food Bank in Indianapolis was an appropriate bookend to the 2017 Independent Show 2017, TIS17. Mirroring the Hunt.Fish.Feed event that was held at the beginning of the conference, this service project also reflects the type of community support that NCTC and ACA members routinely provide in the…
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The Value Is From the Members #TIS17
“This really reminds me of what the cable industry used to be,” states Matt Polka, president and CEO of the American Cable Association in the above video. Polka’s comment points to a time when the cable television industry was young and consisted of thousands of small operators building networks from scratch. Conferences in those days…
