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Focus on the Consumer Experience for OTT Success #TIS18
Networks need to focus on the consumer experience and not use B2B language says Bob Gold, CEO of Bob Gold & Associates. This is one of the pearls of wisdom from Gold’s recent survey of industry professionals about streaming media services like Netflix, Hulu and start-up video brands. Gold points out that, with so many…
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Bringing People Together to Build Relationships – #TIS Highlights – Part 2
The Independent Show is about bringing people together to build relationships, according to American Cable Association President and CEO, Matt Polka, filmed at last week’s TIS18 in Anaheim. Polka stresses that the family aspects of the conference make it unique and provides a foundation for business relationships that extend beyond the length of the 4-day…
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OTT Morphing & Providing More Choice – #TIS18 Highlights – Part 1
Over-the-Top video is morphing into an offering that NCTC members are making available through their platforms, providing consumers more choice and convenience, according to Rich Fickle, NCTC president and CEO. In the above video Fickle offers up highlights from the 2018 Independent Show, TIS18. Echoing many of the TIS18 speakers, he suggests that operators need…
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Welcome to OTMR #TIS18
OTMR – One Touch Make-Ready will soon be the rule of the land; at least in the thirty states governed by the FCC’s latest rules on pole attachments. This ruling, which largely follows the BDAC (Broadband Deployment Advisory Committee) recommendations, applies only to investor-owned utilities and telephone companies and not coop or municipal-owned poles. Although…
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Continual Broadband Investment Is Necessary – #TIS17
“You have to keep reinvesting in your network to assure performance,” says Bryan Lynch, Senior Vice President of Cable for Schurz Communications. For Schurz Communications, this has meant four major upgrades to their network in its 50+-year existence with the latest iteration being fiber-to-the-home (FTTH). Lynch points out that the investment has been substantial. He…
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Video Programming – Something Has Got to Give – #TIS17
“It is real now,” exclaims Todd Juenger, Vice President, Senior Analyst, US Media, for Sanford C. Bernstein. Speaking at the 2017 Independent Show, Juenger explains that by 2023 that, on average, video programming will be a zero-margin business and that this is already a reality in some cases for smaller operators. He suggests that this…
