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Advertising Partnership Drives New Revenue for Existing Networks
Many years ago, a wise marketer suggested that the value from cross-promoting different parts of his triple play would, by itself, justify ad insertion in his channel line-up. His challenge was that there were higher priorities for his company’s staff and ad insertion was way down the list of priorities for his IPTV network. Fast-forward…
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Be Careful What You Ask For
Retransmission consent reform was a hot topic at this week’s Indy Show. In this interview, Mike Grebb, Executive Editor of CableFAX provides an overview of some of the discussions heard on this topic, including thoughts on the retransmission consent flare-up between CBS and Time-Warner, comments from Insight founder Michael Wilner on being careful what you…
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The LTE Alternative to DSL
One of Verizon’s suppliers, Wistron, had a display at CES that demonstrated Verizon’s fixed LTE solution that serves as an alternative to DSL and satellite infrastructure for rural areas. With advertised speeds of 12 Mb/s downstream (and reportedly higher in real world conditions, according to one user), Verizon with its LTE offering will compete against…
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Site and Sounds Around The 2013 Independent Show
? Sites and sounds around the 2013 Independent Show in San Diego, CA. This originally aired on the hotel channel and lobby of the event.
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ViodiTV at The Independent Show in 30 Seconds
Cramming two to three hours into 30 seconds was the opportunity given to me. The above video is the result of that opportunity and will be part of the reel that is played on the televisions in various common areas at The Independent Show next week. ViodiTV will be on channel 59 of the conference hotel,…
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Set-Top on a Stick
TVF explains their approach for eliminating the set-top box in their International CES debut. Their set-top is similar in size to a USB stick and connects to an IPTV system via integrated WiFi and to the TV via HDMI. It uses the USB power from the television set, eliminating the need for an AC input.…
