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Getting the Word Out About Energy Efficiency
The dog days of summer are here and electric bills are skyrocketing for those in hot, humid climes. Helping people use their smart meters to save money during peak times is one of the challenges Sarah Bresko of PG&E discusses in this interview. She discusses their messaging campaign to get the word out and help…
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Local Content Draws Local Audience
Howard Sherpe of Vernon Telephone Cooperative tells how local content on local TV is a great marketing tool. There is a social networking element to local content where people want to see and hear local people, to watch local events, and to get the local channel. It's the most popular channel out of over 100.…
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Capturing Minds at WSTA PR/Mktg
An interview with Tony Rubleski of Mind Capture Group at the WSTA 2010 PR/Marketing seminar. I asked Tony to describe his 2 day workshop using items from his presentation (controversy and problem solving) and to highlight his message. This segment of ViodiTV is brought to you by HEM Productions. Produced by Roger Bindl.
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WSTA 2009 PR/Marketing Seminar
Day one at the WSTA 2009 PR/Marketing Seminar. Highlights include… Bill Albertson, Badger Communications who reviews the history of VoIP, the competitive threat – or not – what to do with it, and a had a good suggestion; Marty Snustead, Midwest Video Solutions, on the Future of IPTV and highlighted ideas for new opportunites; Warren…