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Switch the Script to You Deserve #TIS18
“Switch the script…so that you are focused on the customer,” implores Dr. Frank Luntz. Luntz, well-known for his astute political commentary and polling, provides sage marketing advice to the operators at the 2018 Independent Show. He stresses that operators focus on the needs of the customers, instead of focusing on their products. The challenge for…
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Privacy Rules
In the soundbite era of social media, it is easy to overlook the nuances of a given policy. Tom Cohen of Kelley Drye provides his seasoned perspective on this week’s vote by Congress to overturn the December 2016 FCC rules governing customer privacy by broadband ISPs. As he points out, these rules were an extension…
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A Pioneer For Its Customers
“It was a long-term solution,” said Catherine Moyer, General Manager of Pioneer Communications, a Communications Service Provider (CSP) serving rural Western Kansas. Moyer was referring to their decision to offer its customers the Google platform for email and associated applications via the Google Apps Partners Edition™ program. They chose the platform both because of its…
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Google – “Talk to Us”
What is Google’s motivation for discontinuing its Google Apps Partners Edition™ program? In this video interview, filmed at the 2014 NTCA Fall Conference, WCVT’s Kurt Gruendling asks that question of Google. Many operators want to know the answer to that question, as none that I have spoken to regarding this topic want to disrupt their customers’…
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MDUs & Bandwidth on the Rise
Henry Pye of Velocity Advisory Services discusses the outlook for the MDU segment of the broadband market. He explains that the economy has turned around for this segment. Ken Miller of Peak Campus Management talks about the challenge of provisioning bandwidth in campus applications.