The Internet of Fishing Things

The Minnesota Governor’s Fishing Opener begins today and represents the start of the summer tourism season. As its name would suggest, a big part of this event is about Minnesota fishing and opening of fishing season. It is fitting that the above video, about a high-tech way to catch fish, made its debut on the ViodiTV channel at the 2015 Minnesota Telecom Alliance’s Annual Convention and Conference.

Although Friday Lab, the developer of the Deeper Fishfinder, is based in Lithuania, the problems it solves is universal. As Friday Lab co-founder/CMO, Rolandas Sereika, explains, their device floats on the water and uses Sonar to detect the location of fish and Bluetooth to communicate information to a smart phone app. He describes how they have recently enhanced their app to provide additional data for ice fishing.

Given that the MN Governor’s Fishing Opener falls on Mother’s Day weekend, the Deeper Fish Finder could be a great present for the mother who likes to fish. And their excellent YouTube video describes the fishing experience as  much deeper than what appears at the surface (the video is reminiscent of the iconic Harry Chapin song about a father-son relationship).