Driving the Demand Side of Broadband

“Once you have it, what do you do with it,” said Michael Curri of Strategic Networks Group. He was referring to the demand side of broadband in this interview filmed at the 2012 Broadband Communities Summit. He explains how his company identifies gaps in broadband utilization and actions providers and communities can take to drive demand. He suggests broadband investment can have huge impact on local economies receiving 10x return.