Mobile video was a major theme of NAB. There are many competing approaches, including MediaFlo, DVB-H and ICO’s Mobile Interactive Media. In this brief video interview, June Hee Lee, Ph.D & Principal Engineer, Samsung explains the approach being deployed in Korea and may become a popular way for U.S. broadcasters to extend their reach into mobile devices.

[...] Note: To get a glimpse of what this ATSC technology looks likes in practice, check out this ViodiTV video from NAB [...]