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Advertising ViodiTV @ The Independent Show

Advertising Partnership Drives New Revenue for Existing Networks

Many years ago, a wise marketer suggested that the value from cross-promoting different parts of his triple play would, by itself, justify ad insertion in his channel line-up. His challenge was that there were higher priorities for his company’s staff and ad insertion was way down the list of priorities for his IPTV network. Fast-forward […]

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