The K-Zone in the Korner

On January 14, 2010, in Korner, content, by Ken

Kodak's KZone at CES 2010 with the WebTV panel and our interview with Illeana Douglas

ViodiTV covered the Parks Associates’ event at the 2010 Consumer Electronics convention and we got some great interviews with people involved with different services, such as energy management, telemedicine. Our interview with Illeana Douglas, filmed at the Kodak booth at the CES tradeshow floor, captured the changing world of content creation and distribution.

Many of you will recognize Douglas from her appearances in movies and TV shows, such as Seinfeld, Law and Order and Frasier.  I came to know her through her character in the short-lived, but funny and all too accurate TV-series, Action.  Thanks to the so-called cloud, about a year ago, I watched this series and was amazed at the quality of the acting as well as the breadth of name actors that were part of this show.

It was thrilling to hear Douglas speak at the Kodak showcase at CES. What we found out is that that Douglas is controlling her own destiny by producing content through her own production company. She provides a great example of how to monetize content by working directly with a brand, IKEA in this case. The brand is woven into the program so effectively that she is able to tell her story without the viewer feeling like they are getting a sales pitch.

As important, thanks to the interactive nature of the broadband medium, the audience becomes part of and shapes the story. In this video interview, she explains how the adoption of Korean babies by Swedish parents drove a story line in her series, Easy to Assemble. Watch our video interview and hear her thoughts on how technology and broadband are changing the content creation and distribution business.


 [note, the text for this post was updated on 6/9/10]  ViodiTV is produced by Roger Bindl and Ken Pyle.

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“Consumers are going to drive what applications are successful,” said Doug Wenzlaff of Solarus, in this video interview with Roger Bindl. Wenzlaff points out that one of the big changes in the telecom industry is that providers have had to shift from a culture of “build it and they will come” to one where the “customers build the services they want”. Wenzlaff points out that telecom companies need to build networks that are flexible enough to adapt to unforeseen customer-driven applications.

Wenzlaff describes how this philosophy is not much different than when Wood County Telephone, Solarus' former name, started its operation more than 100 years ago.  The focus on customers, service and improving community was the impetus for launching Wood County Telephone and those same motivations were behind its offering of video and broadband products more than 10 years ago.  In this video, Wenzlaff explains some of the lessons learned as they have transitioned to a broadband company and that they have enjoyed, "interesting times," this past decade.  

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Michael Koons of Cisco discusses how service velocity is an increasingly important factor in a telco’s ability to remain competitive. He also talks of how the video headend is morphing into a video data center. Michael touched on these points and more as a keynote speaker at OPASTCO’s 2009 Tech and Marketing Symposium. ViodiTV is produced by Roger Bindl and Ken Pyle.

 
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Optimizing Video for Wireless & More

On July 15, 2009, in ViodiTV, Wireless, by Ken Pyle

Jerky video is the bane of television on mobile devices. Craig Lee of Ortiva Wireless talks about their technology and how it optimizes the transmission of video between wireless base stations and mobile handsets. More than just improving the quality of the video, Lee says that their product also allows carriers to increase the effective increase their coverage area. This technology has been deployed by Vodafone and is being deployed by an unnamed carrier in North America. The extremely intriguing thing is how the information Ortiva Wireless gathers could be used for optimizing content or advertisements for the individual viewer.  Watch this video shot at Parks Associates’ Connections Conference to learn more.

 

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What's New with Vegas Pro 9

On June 16, 2009, in VBlogs by Roger, by Roger

Matthew Brohn, Product Manager Sony Creative Software, discusses some of the strengths of Vegas Pro video editing, and what’s new with Vegas 9… things like small footprint, direct editing of AVCHD and XDCAM, plus new effects. The video includes screen captures of real-time editing in Vegas.

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