In the previous issue of the Viodi View, I expressed my frustration with the challenges of trying new technology. A few months ago, I had the pleasure of listening to Lynn Nelson of SRT, a North Dakota Independent Telco, discuss the importance of tailoring the marketing of technology to particular generations. That is, Millennials adopt technology different than Baby Boomers. So, maybe the problem is that I am just too old and the technology people need to do a better job of explaining their product to me; that’s my excuse, anyhow.
In addition to providing marketing tips, Lynn looked at some new technologies that telcos will need to embrace at some level. Fortunately, Roger Bindl’s roving camera caught up with Lynn and we put together this video that summarized his excellent speech.
