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customer Archive
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Partnering to Create Addictive Services
Posted on April 24, 2008 | No CommentsServices, such as Caller ID on the TV and local content, that are addictive are what independent telcos need to provide if they want to gain and retain broadband subscribers. ... -
Bundling By a Thousand Cuts
Posted on April 9, 2008 | No CommentsIntroductory pricing for telecom services has caused this author extreme frustration. Warren Lee, President and CEO of NeoNova, explains how one cable operator gradually gets their customers to pay... -
Broadband Customer for Life
Posted on April 9, 2008 | No CommentsDavid Lewis of TCA , a prominent consulting firm to independent telcos, discusses the importance of broadband for an independent telco to retain its subscriber base. He recommends that independent... -
Katie Johnson at MTA
Posted on March 28, 2008 | No CommentsAn interview with Cronin’s Katie Johnson at MTA on customer satisfaction and the actual point of sale and competitive measures.
