Simplicity and reliability was the theme of Ryan Tupper’s presentation at IP Possibilities.  In his talk, Tupper described how Innovative Systems consolidates disparate service features, such as unified messaging, on-demand conferencing and IPTV middleware into one box, the APMAX.  In this video interview, Tupper demonstrates a couple of features embedded in the APMAX; one which allows a telco’s CSR to remotely control and monitor a customer’s set-top and another feature which allows one click creation of reports for content providers.